Itel Mobile, a subsidiary of Transsion Holdings who have a focus on delivering cost effective and high-specification mobiles devices is widely accepted in major markets of China and Africa has made a grand entry in India by selling over 1 Million handsets within couple of months of its operational launch. Itel has launched 15 products so far out of which Seven are smartphones and eight feature phones prices randing from INR 2000/- to INR 10000/-.
Itel is currently operating in 11 states in North India Uttar Pradesh East, Uttar Pradesh West, Gujarat, Jammu and Kashmir, Bihar, Jharkhand, Punjab, Uttarakhand, Delhi, Rajasthan, Haryana and Himachal Pradesh and it has gained a significant foothold there and plans are to cover other Indian states like Maharashtra, West Bengal, Andhra Pradesh, Telangana, Tamil Nadu, Kerala, Madhya Pradesh, Chhattisgarh, Orissa and North eastern states as a part of its strategic expansion by August.
Speaking on the milestone, Sudhir Kumar, CEO, itel Mobile India, said, “itel was launched in India to eliminate the technological disparity that exists between the urban and the rural geographies. The impressive response that we have received within such a short duration since our launch underlines the efficacy of our brand’s value-plus approach in the Indian market. We would like to thank our partners and consumers who made this feat possible for us. We are confident of devising and launching even more innovative offerings that will empower the Indian consumer and give India the boost it needs to evolve into a completely digital economy.”Some significant points to highlight Itel's presence in Country.
- Tie-ups with 325 distributors and around 25000 retailers aiming to reach 1000 distrubutors and 80000 retailers by end of year 2016.
- Plans to open 1000 service centers across the country by end of year 2016.